Coco avant Chanel

The brilliant Audrey Tautou plays the headstrong, self-sufficient designer who, in pre-First World War France, was one of the first women to assert herself in a man's world.

Born poor in 1883 in rural France, Gabrielle ‘Coco’ Chanel overcame her lack of breeding via a keen eye, forthright manner and revolutionary approach to women's tailoring that, incredibly, transformed a gruff peasant girl into the embodiment of chic. The iconic innovator lived to be 87 but the film concentrates on the stretch of time specified in the title ('Coco Before Chanel'), as Chanel scrambles to get by, absorbs visual inspiration from her surroundings and unabashedly uses men to get closer to Paris. [Source: NZ International Film Festival]

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Rating: 3 Flicks Review:

Fashionistas, be warned. Those expecting a lavish romp through Chanel's collections will be disappointed. For while couture and this well-known creator of it is front and centre, writer-director Anne Fontaine's biopic is more an entree to Coco's career than the full degustation some might have wished for.

That said, it does prove an interesting insight into what made her a rule-breaking, style-making designer. While the direction is visually uninspired, costumes aside, credit Fontaine with following a coherent chronology rather than the styles-du-jour of a contemporary frame tale or the fractured narrative that marred and muddied La Vie En Rose.

Tautou, sporting Diane Keaton's wardrobe and a ubiquitous cigarette, is again a striking presence, with Chanel providing more grit and grimaces than the eternally optimistic Amelie that made her a star.

Composer Alexandre Desplat's (The Painted Veil, The Queen) subtle, piano-based score is evocative and up to his usual high standards but overall this is closer to Pretty Woman or Pygmalion than Paris Fashion Week and lacks a little panache or je ne sais quoi to make it truly memorable.

By James Croot, Flicks.co.nz

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Release date: August 6th 2009.

We haven't received times for this movie in this location yet. However these are updated as cinemas announce them, so check back soon. Hopefully the lovely cinemas in your location will choose to play it shortly. ~Ed.